The Daily Mail's Two Audiences

The Daily Mail, as with a lot of other media in the 21st Century have two distinct audiences.

• Those who strongly agree with their viewpoint
• Those who strongly disagree with their viewpoint

Both audiences generate ad revenue in a system that is self-perpetuating. All the newspaper needs to do is fuel the fire with clickbait crap.

Newspapers of this type are not journalism. They are an attention cock-fight.